About Us

The Full Story

IMAF: BACKGROUND & PEDIGREE

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Rooted in the multicultural environment of Brixton, London, the foundation is built on a legacy influenced by Dancehall sound systems, Hip Hop and Black music culture, worldwide. Operating as a specialist Music Entertainment Business Consultancy, the organization focuses on international creative talent management and entertainment business affairs.

Key Achievements & Reach:

• Artist Development: A rich history of identifying future stars and successfully developing multi-platinum artists.

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• Major Industry Deals: The team has secured significant recording and publishing contracts, including multi-million pound deals for emerging and established talent.

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• Global Production: Developed and managed some of the UK’s top urban production teams and multi-platinum, award-winning international producers.

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• International Network: Brokered lucrative deals with Major Record Label Imprints,, Label Service Companies, Distributors, and Music Publishers, such as; Virgin/EMI UK, UMPG, 3Beat Records, Columbia Records UK, Believe, AWAL, Empire, EGA Distro, Concord, and BMG  - supporting clientele that spans London, Paris, Kingston, Lagos,  New York, Atlanta, Miami, and Los Angeles.

The Model: The core focus is on sourcing and developing talent, brokering commercial deals, and fostering innovative funding methods to support the next generation of creatives. By leveraging a robust international co-management network, the foundation provides a professional pipeline that ensures artists are compensated fairly for their work on the world stage.

WHY WE’RE DIFFERENT: THE INDUSTRY EDGE​

• Global Pedigree: IMAF is backed by a specialist Music Business Consultancy with an international talent reach spanning London, Paris, Kingston, Lagos, and the US.

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• Business Mastery: We provide the same expert level of Entertainment Business Affairs and commercial deal brokering used to develop multi-platinum producers and artists.

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• Proven Results: We have a verified history of identifying future stars and securing landmark recording and publishing deals with global majors, including Sony Music, Universal Music Group, Warner Music Group, and BMG. Our team has brokered multi-million pound contracts for both emerging talent and established international producers.

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• Strategic Protection: Leveraging our expertise in music business consultancy, we focus on empowering talent to navigate complex contracts. We ensure our creatives are strategically protected and compensated fairly for their work on the international stage.

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• Cultural Roots: Our approach is deeply rooted in the multicultural heritage of Brixton and the global legacy of Dancehall sound systems, Hip Hop, and Black music culture. We operate within the foundational creative forces that continue to shape modern music, fashion, and social expression across the globe.